Month: January 2024
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Insights from UK Smart Dairy Consumer Experiments
Walter Kiptoo Kiplagat and Annemie Maertens Between June and November 2023, the UK Smart Dairy project team ran a series of fascinating consumer experiments at the University of Sussex’s behavioral laboratory. Our mission: to delve into the minds of dairy consumers in the UK, tapping into their preferences, values, knowledge on smart dairy technologies, and…